AAbout Check-in

Check-in PR is the first content PR agency for the ‘experience industry’. What that means? We represent destinations (tourist boards) in the Benelux and create tailor-made content PR strategies for lifestyle brands, travel organizations and start-ups. A personal, refreshing approach and our ‘expert state of mind’ is what makes us different. At Check-in PR we don’t believe in ‘sending’ but in ‘listening’. We share your story and create experiences that will impress your audience.

OOur Story

  • Start Check-in PR

    Posted: 13 April 2015

    The kickstart of our PR agency Check-in PR, the first content PR agency in the experience industry.

  • Start cooperation with Wintersportweerman

    Posted: 1 May 2015

    From now on we have a partnership with Hajo Smit, better known as the Wintersportweerman.

  • Schaft Foodfair

    Posted: 25 March 2016

    The first edition of SCHAFT Foodfair is a fact! We worked our asses of the in the Werkspoorkathedraal in Utrecht to make it a success.

  • New PR consultant

    Posted: 4 April 2016

    Reinforcement: online expert Eline Heeres checks in as our first 'experience creator' / content PR consultant.

  • Turismo do Alentejo checks in

    Posted: 1 May 2016

    The Alentejo checks in with us. The start of the search for the 'Alentejo experience' in this slightly unknown part of Portugal.

  • Just Check-in'

    Posted: 2 May 2016

    Our first newsletter 'Just Check-in'' has been sent out! Every month we will share our highlights.

  • By the Creek Festival

    Posted: 07/09/2016

    The first edition of By the Creek Festival in Vianen for which we organized the press contacts.

  • The first edition of The Roadshow

    Posted: 08/29/2016

    The first edition of The Roadshow, a new MICE event, takes place in 5 European cities: Amsterdam, Brussels, Dusseldorf, Munich and Warsaw.

  • Norway Experience

    Posted: 10/06/2016

    The Norway MICE Experience, an event for the MICE & business travel market. Venue: the Residence of the Norwegian Ambassador in The Hague.

  • New client: Puy du Fou

    Posted: 11/01/2016

    Theme park Puy du Fou checked in with us. An award winning park near Nantes in France.

  • Launch WINTER

    12/19/2016

    Launch event of the first edition of WINTER magazine. An 'experience' magazine about adventures in winterwonderland. In collaboration with doRIZON media.

  • New team member: Joy

    01/01/2017

    From January 2017 we have a new team member 'Checked-in'. Joy de Jonge will support the Check-in Team in the PR, social and marketing activities.

  • Martinhal checks in

    02/01/2017

    Martinhal Family Resorts & Hotels checks in at our agency. The hotels of Martinhal are a safe destination for luxury family holidays. The perfect family experience.

  • Media Experience Innsbruck/Alentejo

    02/10/2017

    On the 10th of February, we organized a media experience in the 'hiking and biking' theme for Innsbruck Tourismus and Turismo do Alentejo in Utrecht.

  • Paris + region check in

    04/01/2017

    Paris and its region Ile de France checks in at our agency. The city of lights and love has way more to offer than just the Eiffeltower and the Champs-Élysées.

  • Norway MICE Experience 2017

    08/29/2017

    The Norway MICE Experience 2017, an event for the MICE & business travel market. Venue: the Residence of the Norwegian Ambassador in The Hague.

  • New client: HolidayPirates

    Posted: 03/01/2018

    HolidayPirates.com checked in at our agency for PR support on the Dutch market. Travel, experience and fun; a perfect match with Check-in PR.

  • Innsbruck Media Experience

    Posted: 03/02/2018

    During this Media Experience in Utrecht, media were talked through Innsbruck as a hike and bike destination in the context of the Fiets- en Wandelbeurs.

  • La Palma checks in

    Posted: 05/07/2018

    La isla verde and bonita. La Palma is the most north-westerly island of the Canary Islands, Spain. Volcano's, black beaches, green forests and spectacular cliffs. A paradise for hikers and nature lovers.

FFacts

57

Countries visited

3210

Priceless experiences

5

Languages spoken

15

Years of PR experience

W What We are Good At

Content PR

Creating strong content and catchy PR strategies is what we do.

Marketing

Branding, marketing and media buying? We ‘mix & match’ for the best results.

B2B + B2C

Besides consumer related PR activities, you can also check-in with us for B2B and MICE activities.

Expert team

We closely work together with a team of external experts.

TOur Team

We're the Check-in PR team: Eline, Peter, Eline & Roos. We're always searching for new experiences and opportunities to create brand awareness. ​We believe in the power of telling authentic stories and creating unique experiences for international clients.

Peter de Jonge

Owner / Sales & finance

Born in Brasil, lives on the typical Dutch countryside, plays tennis, loves cake, is an ambitious entrepreneur, speaks Portuguese. Drinks his coffee without milk and sugar.

Peter de Jonge

Owner / Sales & finance

Eline van Nunen

Founder / Sr. Content PR consultant

​ Loves food: cooking, festivals, magazines and discovering new hotspots. Lives in Utrecht, has a 'Wine degree', speaks Spanish, is an excellent writer and PR professional. Drinks her coffee strong and black.

Eline van Nunen

Founder / Sr. Content PR consultant

Eline Heeres

Content PR Consultant

Speaks French, loves food and fashion, lives in Amsterdam, knows about intercultural business, social media and travel. Drinks her coffee black or with a shot of milk.

Eline Heeres

Content PR Consultant

Roos Volkers

Junior PR consultant

Both experience in PR and the world of magazines, Roos knows to answer to the wishes of the different parties. She is a star in volleybal and a real foodie. Drinks her coffee black.

Roos Volkers

Junior PR consultant

PPortfolio

​ We have been working with a lot of inspiring, international clients in the past and are still working for beautiful brands today. We represent tourist boards, hotels, festival organizers, interior specialists, start-ups and lifestyle brands and assist in creating content PR strategies, launching social media campaigns and sharing their unique stories with niche audiences that perfectly fit their goals. Our goal? Creating unforgettable experiences! Experts and locals help us 'catching' personal stories and let us see the destination or brand through their eyes. Please find an impression of our portfolio below:

WWhat others say

Corinne Raïh - Marketing Marchés étrangers Savoie Mont Blanc Tourisme

"It has been a few years now, since Savoie Mont Blanc Tourisme start working with Check-in PR, who we consulted to boost the promotion of our French touristic destination on the Dutch market. [..] Due to the regular contact that we have with Eline, we were able to build a pleasant relationship based on trust[..]. Working together with Eline is a true benefit to Savoie Mont Blanc due to her knowledge of both the Dutch and French language and culture plus her knowledge of Savoie Mont Blanc."

Michel Toutenhoofd Founder of Dokter Klik

"With their PR and communication experience and know how combined with our online marketing skills we manage to gain or even force a big win win for our joined online projects. Because we are both small sized companies and entrepreneurs we stay in close contact (even in weekend) with each other and our clients without the bureaucracy of big agencies."

René Pluijm TV Chef - Pluijm's Eetbare Wereld (RTL4)

"For everyone you would like to hear it: may I say that working together with Peter and Eline, during one of our productions in Slovenia was very refreshing to me, in the preparations, shooting the episodes and the 'after sales'?! Their sensitivity, calm and helicopter view but also their enthusiasm have contributed to two successful episodes about Slovenia."

Niko Klansek Founder of Smart Ped

"For the worldwide launch of Smart Ped, Check-in assisted in creating awareness at the Dutch market. They successfully introduced me to the right media and were able to create a Smart Ped experience in the Vondelpark, Amsterdam. I would recommend to check-in with Peter and Eline of Check-in PR." [PR & launch project - 2015]

BBlog posts

  • Instagrammability is key

    Idyllic white beaches with palm trees, infinity pools by the ocean, charming food markets or hysterically decorated hotel rooms. While scrolling through my Instagram feed, especially in high holiday season, I come across the most incredible vacation photos. Did all my friends just stumble upon these amazing hidden gems while they were travelling? Probably not, […]

  • Is the ‘business trip’ still alive?

    Next week many of us travel and MICE experts will gather at the Mice Business & Travel Fair in Vinkeveen. But is the concept of business trips still alive in a world that is becoming more and more digital? Do we really need to travel to the other side of the world to be able […]

  • 91% of the Dutch dream of a sabbatical

    Ever thought about taking a sabbatical? 91% of the Dutch do, says international research of travel platform VakantiePiraten.nl. One of the most common reasons to take a sabbatical is to be able to travel for a longer periode of time than when taking an ‘ordinary’ holiday. Number one destination? Australia, followed by New Zealand and […]

  • Tips and travellers’ rules

    In the year 2018 I guess we all understand – at least the most of us – what impact travelling can have on the environment and the area we go to. A lot of  you guys therefore feel like wanting to be more meaningful and give something back. However, we all know horror stories of […]

  • The power of themes

    There is something about ‘themes’, don’t you think so? The moment that you open that invitation for a theme party and you know that you can grab that crazy outfit out of your closet again.. But also the annual ‘week of Books’ during which you cannot only learn about new book titles, but also can […]

  • Festival Vibes

    It’s July which means that many people are packing their suitcases for a holiday abroad. Grab a pen and note the ‘Black Saturdays’ in your agenda, because it’s gonna be crowdy; not only on the roads to the South, but also at Schiphol Airport. But what are we all going to do this summer? Sunbathing […]

  • La Palma – La Isla Bonita

    Last week a new destination was added to our client portfolio, the island La Palma. Also called La Isla Bonita. Different climates and landscapes all in one island. Last week I experienced it all myself. Three places on La Palma that took my breath away:

  • Event and network experience: Martinhal Brand Event 2018

    Last week the second edition of the Martinhal Family Brand Event took place in Cascais, Portugal. Speakers from all over the world inspired international guests, media and influencers about family and career/life balance related topics. But why traveling to a hotel in Portugal just for a couple of days to attend an event and to […]

  • Top 5 spring destinations

    Spring is here and that means time to travel. In the period from 20 April to 14 May, a total of 5.2 million people are expected to travel from, to and via Schiphol Airport (Travelpro). But which destinations are popular this spring? VakantiePiraten.nl (HolidayPirates), one of Europe’s fastest growing travel platforms for travel deals, did […]

  • Privacy struggles

    Stop with Facebook: ‘it’s an addictive product’ Delete Facebook request Arjan Lubach goes viral

  • From Zoutelande to Puerto Rico

    Summer is just around the corner and so are the next summer hits, popping up like mushrooms in an autumn forest. Happy rhythms and topics like sun, beach and exotic holiday destinations are the main ingredients for summer hits. What if a top 10 song makes  featured destination even a bigger hit? Are summer tunes a […]

  • The Social Conference 2018

    Some time ago I visited the Social Conference 2018 in Pakhuys de Zwijger in Amsterdam. An event by EMERCE that took place for the 9th time this year. In the opening speech the speaker referred to the question they ask themselves every year again: should we organize this event again? Has everything about social media […]

  • Easter happenings!

    The Easter weekend is around the corner! In the Netherlands we celebrate Easter on Sunday 1st and Monday 2nd of April, which means an extra day off. Long weekends are perfect to explore the area and undertake activities. Do you already have plans? Here is a list of fun things to do during the Easter […]

  • Super Bowl + destination PR?

    Every year international media-, marketing- and PR- specialists are looking forward to the Super Bowl. Not only because of the event itself, but because of the creative ads and commercials popping up around it. The crazier, the better. The more surprising, the more effective. This year Tourism Australia joined the advertising game with an out-of-the-box […]

  • The end of ‘Instagram perfect’?

    Picture perfect, that is what many of us women want to achieve and present on our Instagram feed. Travelling means only – and I say only – sunny weather, beautiful white beaches and sea which is even more colourful with a filter. Fashion means every day a perfect matching outfit and perfect model picture. Food equals […]

  • A greener travel industry an illusion?

    In the Netherlands live some travel eager inhabitants, it is something we are known for. Also in 2018 we will see a growth in the number of trips. In general we set foot in new adventures and especially travel by plane. In 2017 about 68,4 million passengers flew from Schiphol Airport. This year, it might even be […]

  • The ultimate winterexperience in Les Menuires

    Last week I spent my days in Les Menuires for a press trip. With 3 journalists (from Quote, Taste Snowboard Magazine & Snowrepublic.nl) I explored the village located in Savoie Mont Blanc, France. It was my first time to this destination so I was very excited! Read all about our experiences in this winter sports […]

  • January: fair season is on

    January is not only about new year’s resolutions and making plans for the months to come… it is also “fair month”, at least in the travel destination PR industry it is. From the Vakantiebeurs in Utrecht and ITB in Berlin to the NKBV Bergsport Dag 2018. Trade and consumer fairs are an ‘old school’ way […]

  • Here you can find us flexworking in Amsterdam

    Flex working, we love it. Getting out of the office, searching for places where you might run into new interesting contacts, where you can sip from delicious coffee to give your mind a boost and where the environment brings you instant inspiration. Where you might find us ‘flexworking’ in Amsterdam? Here you can find us […]

  • Happy New Year

    Welcome 2018. Another year went by! I can’t believe it is 2018 already. Just a week ago I was still standing on the slopes enjoying the last days of 2017. This week, back in the office again for hopefully another successful year with meeting new people, wonderful trips and lots of other exciting things.

HHow do you drink your coffee?

SContact us